To deliver the transformation needed, public health systems, corporates and investors need to collectively lean in and back the right innovations, from financing and conception, all the way through to development and into the system, until they reach the target patients.
In delivering this future model, consumers and patients need to reframe how they view healthcare and their expectations on different stakeholders in delivering this. Shifting the narrative of healthcare towards self-care and preventive measures will require the combined efforts of all stakeholders, but has the potential to improve public health systems and reduce workforce burdens.